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| Fri, Nov. 21, 2008 |  |
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Stephens Media joins Yahoo! partnership Thursday, Jun 5, 2008 Arkansas News Bureau LITTLE ROCK - Stephens Media newspapers are among 94 new partners with Yahoo! Inc., the company announced Wednesday in a news release. The nation's leading partnership with U.S. local newspapers, Yahoo!'s Newspaper Consortium is now comprised of 779 newspapers, representing 32 companies and 41 percent of all Sunday circulation in the country. "Stephens Media has strong roots in our hometowns, and we have been expanding our Internet presence to provide our readers with news they can't get anywhere else on the Web ? their hometown news," said Sherman Frederick, president and CEO of Stephens Media LLC. "We believe that, with membership in the Newspaper Consortium, we will continue to provide meaningful news to our readers while keeping an eye on the future." The Las Vegas Review-Journal is Stephens Media's flagship newspaper. The company has three dailies and more than 20 weeklies in Arkansas. Other new companies joining the consortium Wednesday: The Sun-Times News Group, including the Chicago Sun-Times; the Milwaukee Journal Sentinel; Canada-based Black Press with the Akron Beacon Journal and the Honolulu Star-Bulletin; Independent Newspapers, publisher of the Delaware State News in Dover; and Yankton Media Inc., publisher of Yankton Daily Press and Dakotan. The Newspaper Consortium initially focused on providing its original 176 member newspapers with a powerful local and national recruitment network through Yahoo! HotJobs. It since has expanded to provide member newspapers with the opportunity to leverage Yahoo!'s advertising platform technology, and with the ability for the newspapers' sales force to sell Yahoo! inventory to their local clients. Member newspapers can also integrate Yahoo!'s paid search technology across their sites, and enjoy national distribution of their high-quality content across multiple Yahoo! properties and sites. Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo! is headquartered in Sunnyvale, Calif. |
