It's OU-Texas week, one of the best weeks on the calendar.
The Sooners and Longhorns renew one of college football's classic rivalries at the Cotton Bowl in Dallas on Saturday, the 90th straight year that venue has hosted the game. Although I'm not too crazy about the 11 a.m. starting time; I think that game should always be played in the middle of the afternoon.
But I digress ...
This year's OU-Texas edition brings a bit more juice than it has had in recent years. For one, both teams come in ranked, which has not happened since 2012.
It's not really a surprise that OU comes in ranked, but considering where Texas was a few weeks ago, having lost to Maryland in its season opener, the Longhorns have made quite a rebound, winning four straight games.
And to be honest, the OU-Texas game is a lot better when both teams are doing well, and there's conference title and even national title implications at stake.
National television has noticed. Not only is ESPN's "College GameDay" going to be there, but the FOX network's studio show is also setting up shop outside the stadium for a pregame "GameDay" broadcast of its own, with former OU coach Bob Stoops expected to make an appearance.
Oklahoma has also won six of the past eight games in the series and 12 of the last 18.
As for this year's game, even though Texas has been down for a number of years and OU has practically had a monopoly on the Big 12 of late, you can go ahead and throw out the records.
Take 2013, when the Longhorns struggled at the outset of the season and playing a Sooner squad which dominated Texas each of its previous two meetings. But Texas rose to the occasion and pulled out the win.
Or two years later, when Texas came in 1-4 fresh off of being demolished 50-7 by TCU, while the Sooners came in undefeated. But once again, those records didn't mean anything as the Longhorns pulled off another upset.
Or even last season, as Texas was still finding its way under new coach Tom Herman while OU was riding high with Baker Mayfield and company. However, the Longhorns took the lead early in the fourth quarter before Mayfield threw a deep pass to Mark Andrews for the eventual go-ahead touchdown.
So I expect Saturday's game to be more of the game. OU is the clearly superior team, and the Sooners haven't missed a beat offensively going from Mayfield to Kyler Murray calling signals.
Texas, meanwhile, is playing with a lot more confidence and the players are gradually starting to buy into Herman's system.
For the Longhorns to have a chance, though, they must avoid digging an early hole. They can't afford to fall behind by two or three touchdowns in the opening quarter.
Oklahoma has the highest scoring offense in the Big 12, averaging 48.6 points per game. Texas does come in ranked second in the conference in scoring defense, allowing 19.8 points.
While Texas doesn't have quite the offensive weapons OU has, there is one intriguing match-up to watch for on Saturday.
The Longhorns have some tall receivers, who go 6-foot-3, 6-foot-4 and even one who goes 6-6, and they will have the size advantage on the OU secondary, whose primary corners, ex-Northside standout Tre Norwood and Parnell Motley, go 5-11 and 6-0, respectively. So it will be a big task for the Sooner secondary come Saturday.
Texas will not be able to totally stop OU's offense; the Sooners will get several points regardless. But if the Longhorns can make a few stops and get a few turnovers, the game could turn in their favor.
So is it enough for Texas to pull off another State Fair shocker? It will be another close game, with some unexpected twists and turns.
In the end, though, OU's array of offensive standouts will be too much for Texas to overcome as Murray continues to enhance his chances of claiming the Heisman Trophy.
My pick: Oklahoma 44, Texas 34. The Sooners stay on track for another Big 12 title and a return to the College Football Playoff.