LUBBOCK, Texas — Arkansas’ game plan against Texas Tech was no secret.

LUBBOCK, Texas — Arkansas’ game plan against Texas Tech was no secret.

The matchup between a ground-and-pound offense and an up-tempo attack was the talk of the week. Arkansas made it clear it planned to combat the Red Raiders’ passing offense by playing keep-away with its talented running backs and massive offensive line. Quarterback Brandon Allen even said the Razorbacks were going to run the ball no matter what Texas Tech planned to throw at them.

So Texas Tech knew what was coming Saturday. It simply couldn’t stop the Hogs.

Arkansas put together its most impressive performance under Bret Bielema, running over the Red Raiders during a 49-28 win in front of an announced crowd of 60,277 at Jones AT&T Stadium on Saturday. Running backs Alex Collins and Jonathan Williams combined to rush for 357 yards and 6 touchdowns, powering an offense that rolled to 499 yards — including 438 on the ground.

"When you can run the football … When you tell everybody on the sideline, everybody in the stands, all their coaches know that we’re going to run it, and still run it, that’s saying something," Bielema said.

That’s exactly what Arkansas accomplished in knocking off a power conference opponent for the first time in Bielema’s tenure.

The victory also snapped Arkansas’ eight-game road losing streak and was the program’s first nonconference road win since the 38-28 victory at Texas in 2003.

It was all because of Arkansas’ success running the ball.

"You’ve got to give them credit," Texas Tech coach Kliff Kingsbury said. "They lined up and pounded us and we didn’t have an answer. … Any time a time can do that, just hand it off, it’s going to wear you down and we just never recovered."

Arkansas leaned on its ground game to dominate in time of possession Saturday, holding the ball nearly twice as long as Texas Tech (40:39 to 19:21). The success was particularly evident in the second half, when the Red Raiders only had the ball for three series that totaled 6:05.

The Razorbacks — who collapsed in the second half at Auburn two weeks ago — simply wore down Texas Tech after the break while stretching a seven-point halftime lead to 21 points. It looked easy, too. Allen handed the ball to Collins and Williams over and over again and the Razorbacks grinded away on the Red Raiders.

Allen only had to throw two passes in the second half. He finished 6-for-12 for 61 yards, while Arkansas piled up 68 rushing attempts.

"I’m all right with that," Allen said about his light day. "I thought they ran hard all day. When the offensive line is blocking like they were (Saturday) and the running backs are running, it makes my job easy."

Arkansas’ physical ground game was the highlight, but the defense also played a role in helping Arkansas get on top of Texas Tech. It wasn’t perfect against an offense that averaged 570 yards a game. But it held up when necessary.

The most important moment came late in the second half with the score tied 21-21.

The Arkansas offense was in the redzone when a botched trick play led to a Collins fumble that was recovered by Texas Tech. But linebacker Martrell Spaight intercepted a pass by Texas Tech quarterback Davis Webb (27 of 45 for 252 yards, 3 touchdowns and 2 interceptions) three plays later.

Spaight returned it to the Texas Tech 12-yard line and Williams turned it into a touchdown one play later to make it 28-21 with 1:30 left.

"We put out the fire," said linebacker Brooks Ellis, who finished with 8 tackles, forced a fumble and broke up four passes. "That’s just huge going into the half and then coming out of the half. That was just huge for our momentum."

Arkansas had the ball to start the second half and cashed in again, putting together a 13-play, 75-yard drive to gain some breathing room. Allen capped the drive with a 5-yard touchdown run, dodging defenders on a busted play to make it 35-21.

Texas Tech answered on its next drive when Webb hit receiver Jakeen Grant for a 39-yard strike. But that was it for the Red Raiders. The Razorbacks took over.

Arkansas first responded with a 13-play, 82-yard drive, keeping the ball on the grind during a possession that ate 6:43 off the clock. Williams capped it with a 7-yard score, which was his fourth rushing touchdown run of the game.

Texas Tech had to punt on its next possession and Collins provided the back-breaking score. He avoided tacklers near the line of scrimmage, found some daylight and outraced everyone to the end zone on an 84-yard score.

It was Arkansas’ third run of 80 yards or more in the past two weeks.

"I was thinking, just get to the end zone," Collins said. "I wasn’t expecting to break out, but after I gave the strong safety a stiff arm and I broke free, I just ran for my life towards the end zone."

The Razorbacks didn’t score again, but weren’t quite done punishing the Red Raiders. Texas Tech failed to score on its possession after Collin’s touchdown run when freshman Henre’ Toliver intercepted Webb. Arkansas didn’t give the ball back.

The Razorbacks ran 14 plays to eat the final 9:10 off the clock. Arkansas cracked the 500-yard mark before taking a knee on the final three plays to finish with 499.

"It’s great," Arkansas tackle Brey Cook said. "You get up in the huddle and you know what Brandon Allen is going to call. You know it’s going to be a run. You know it’s going to be behind you or it’s going behind your boys to the left. It’s awesome."

Arkansas’ win snapped Texas Tech’s 26-game nonconference win streak in Lubbock, dating back to North Carolina State’s win here in 2002. It also helped the Razorbacks improve to 16-2 in Lubbock and return to Fayetteville with plenty of confidence.

Especially with its dominant ground game. The Razorbacks outgained Texas Tech 298-149 in the second half. Arkansas rushed for 286 yards in the half.

"I think this is Arkansas football," Bielema said. "Hog ball, Hog strong, whatever you want to say it, this is what we are. I know at times it ain’t that pretty, but it’s a heck of a lot of fun."